In 2011, it is anticipated that the use of English in spam will fall from approximately 95% of all spam to below 90%, Symantec predicted.
Spam will become “more culturally and linguistically diverse”, said Symantec, as emerging economies will experience an increased take-up in economic growth and broadband usages.
Symantec anticipates that spammers will target Brazil with more than 40% of spam in Portuguese, Italy to receive 20-25% of spam in Italian, France to receive 15-20% spam in French and Germany to receive 10-15% of its spam in German. China will also receive 10-15% of spam in Chinese, Japan will be targeted with 10-15% spam in Japanese, and Saudi Arabia will receive 10% of its spam in Arabic.
As the internet usage in East African countries also rises, it is predicted that spam from these countries like Kenya will double in 2011.
According to world internet usage data compiled by internetworldstats.com, the world total internet usage has increased by 444.8% during the last 10 years, with about 28.7% of world population having access to the internet.
During the last 10 years, Africa, Middle East and Latin America/Caribbean have registered the highest growth rates in internet usage.
As at last 30 June, the number of internet users in Africa was 110.9 million or 10.9% of its more than 1 billion population. Compared to data in 2000, the number of internet users in Africa in 2010 was 2,357.3% higher.
Middle East has 63.2 million internet users out of 212.3 million and an increase of 1,825.3%. Latin America/Caribbean countries have 204.7 million internet users out of 592.5 million population and an increase of 1,032.8%.
The regions with the highest usage of internet as a proportion of population were North America (77.4%), Oceania/Australia (61.3%), and Europe (58.4%).